Hype Energy Drinks will be sponsoring the Ever After Music Festival in Ontario, Canada on 30 & 31 May. Hype Energy Drinks will be the festival’s exclusive energy drink for over 20,000 screaming & thirsty fans!
Ever After Music Festival is not only a show, but an experience for all to share. The festival will feature up to 20 of the top DJ / artists in the world and is expecting crowds from both across North America and the rest of the world.
Speaking about the upcoming festival, Bertrand Gachot, CEO of Hype Energy Drinks stated: “We are thrilled to be sponsoring Ever After Music Festival, we know that the crowd will be ready for a big party and Hype Energy Drinks will ensure they keep their energy levels up so they don’t miss a thing!”
In addition, Hype Energy Drinks is currently running a social media competition across Instagram and Twitter to celebrate its US launch event taking place in Nashville, Tennessee on 2 June. The brand is inviting fans to upload a short video or post an image, showing them acting as a brand ambassador, like Hype Energy Drinks US ambassador, Kim Kardashian West, using the hashtag #iHYPEhere. The best entries will win a copy of Kim Kardashian West’s Selfish book or one of the three official Sahara Force India F1 carbon fiber bottles. Furthermore, the best photos and videos will also be streamed on giant screens at the US launch event and across Hype Energy Drinks social media channels.
Hype Energy Drinks reflects a fun and fresh lifestyle and has strong links with the film, fashion, music and art worlds, which have created the global ambassador programme for the brand. In addition to Kim Kardashian West in the US, Hype Energy works with other cultural icons from across the globe, including Mohammad Reza Golzar and Aryana Sayeed.
Hype Energy Drinks launched in 1994 as one of the first energy drinks brands in the market. It is now led by CEO, Bertrand Gachot, a former Formula One™ racing driver and 24 Hour Le Mans winner.
Hype Energy Drinks is an official partner of the Formula One™ Sahara Force India 2015 team, the Hype Energy Drinks brand and ethos integrates seamlessly into the F1 lifestyle and atmosphere.