Earlier this October, the Hype Energy team packed their bags and headed out to Germany for ANUGA 2015 food & beverage trade show in Cologne. The five-day event was a showcase of what’s new, exciting and delicious in food & drink from around the world.
Hype Energy drinks were on hand to bring the energy as the company announced their newest flavor AfterDark – the cinnamon and red pepper infused drink, as well showing off classic flavors including MFP, ZERO, UP, Enlite and refreshing Mojito. The space was buzzing with excitement as visitors stopped by to try Hype Energy.
The response was incredible from both consumers and potential distributors from Europe, South America and Asia. ANUGA 2015 was a huge success for Hype Energy and we look forward to coming back again. Thank you to everyone who stopped by our booth, we look forward to seeing you in 2017!