Hype Energy reveals its new product launch: 

Hype Energy Watermelon 0% sugar, 100% refreshing! 

The new watermelon flavour of the Hype Energy Twisted line has finally arrived and is being rolled out to different markets as a limited summer edition, with 0% sugar and a boost in BCAA intake. 

What are BCAAs? 

Branched-chain amino acids are the amino acids leucine, isoleucine and valine, which comprise around 35% of your body’s muscle protein. They’re “essential” because your body doesn’t make them on its own, you have to get them from food and workout supplements. Like other amino acids, they’re the building blocks of protein, but these particular aminos may also help preserve muscle glycogen stores, which fuel your muscles and minimise protein breakdown during exercise. 

With this launch, Hype Energy doubles down on its differentiating value of being flexible and in constant movement, adapting to our markets’ needs  and always putting the consumer at the heard of our product development efforts.

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