What was in the works for a while has finally arrived, quietly ushered in on the fringes. As a brand constantly evolving, and after years of keeping gamers wired, dreamers dreaming, and adventurers exploring from Tehran to Brussels with our energy drinks, we’re now stepping into a new world of energy – nutrition.
This was the final phase of an elaborated digital campaign, which started with the promotions of a “mystery box”, asking curious social media users to guess what it included.
Hype Energy officially announced the arrival of the Hype Energy Twisted line, comprised of Cherry Punch and Tropical Punch flavors.
Hype Energy has a strong history of supporting the surf community and with this addition to the Athlete Team, the energy drink brand continues to demonstrate support of local athletes and talented youngsters.
Hype Energy is excited to continue to expand its availability in Latin America with the introduction of the iconic MFP, Sugar Free and UP flavors to Guatemala. The new distribution agreement brings the premium energy drinks to the country for the first time.
Team Hype Energy WindyMilla had to face the elements for the Milan round of the 2018 Red Hook Criterium race series. Keira McVitty and Juliet Elliott had shown impressive stamina in Brooklyn for round one and both were hoping for dryer conditions in Italy
The deserts of Chile play host to the latest Hype Energy sponsored motorsports event, 150 competitors will be testing man and machine in one of the toughest locations in South America on August 30th through to 2nd September.
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